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Online Business Diploma Course

  code:Online Business
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This course provides comprehensive knowledge that answers all your questions about creating an online business. You will learn the practicalities and legalities, how to build a successful, niche business with a website that sells, use marketing techniques that work, and explore alternative ways run your business.

What You Will Learn

Not every online business is a raging success. It takes time, dedication, planning, and good business sense. This course offers practical guidance on why you would want to start an internet business, why some fail, and how to take the right steps to ensure that yours is successful.

The Online Business Diploma Course presents the practicalities that you should consider before you start trading. This includes making sure you have the necessary equipment, deciding on the legal structure of your business and getting registered, what your business model will be, and understanding the legalities of running a business and selling to customers in the UK.

Along with putting the foundations of your business in place, you need to decide on your niche. This course explains why this is important and how to go about researching and discovering how successful your particular niche may, or may not, be.

As an online business, you will need a website from which to sell. There are many options available to you, both in the type of site you need and how to go about creating your online presence – whether you intend to do this yourself or hire someone to do it for you. The course will help you to understand what you need, the platforms that are available, and what the jargon behind what hosting companies offer means.

There are important considerations to make to ensure your website has the best possible visibility in search engines, a design that suits the products/services that you sell and is easy for customers to navigate. The Online Business Diploma Course explains each of these areas in detail, saving you a lot of time and money by ensuring you get it right, the first time.

The Online Business Diploma Course teaches you how to set up your website to take secure payments. You will learn how customers like to progress through payment areas, how Payment Service Providers (PSPs) function, and the technical aspects and requirements of setting up a secure payment gateway.

From the course, you will learn how to use free and paid-for advertising resources to market your website. This includes how to use social media effectively and advertise through these channels and Google AdWords. You will also learn the importance of link building and creating content and marketing emails that engage with your customers.

Depending on your business model you may consider drop shipping in your supply chain. This course explains the pros and cons of doing business this way, what the process looks like, and how to go about finding companies that provide this service.

If it is products, rather than services, that you intend to sell, you may wish to sell exclusively or additionally through eBay. How to set up and customise an eBay shop, the specific ways of marketing your business through eBay, and the various tools and features available, are all explained.

Who Would Benefit from the Course?

If you have a great idea for an online business but don’t know how to begin, or if you are already trading online but need help in growing or refining your business, the Online Business Diploma Course has the answers.

Create an online business selling the products or services that you are passionate about and you won’t work a day in your life, while enjoying all the perks of being your own boss.

Frequently Asked Questions

The Online Business Diploma Course will take you up to 150 hours to complete working from home. There is no time limit for completing this course, it can be studied in your own time at your own pace. The course comes with a course assessment in the form of quizzes, written questions and short essays, once you have completed your course assessment please email or post it back to us for marking, you will then receive your feedback and certificates.

This course is certified by the IANLPC (International Association of NLP & Coaching) and the IAHT (International Alliance of Holistic Therapists), both of which are internationally recognised organisations. The IAHT certify personal development, health, fitness and nutrition courses. The IANLPC is a global support network for NLP Professionals and coaches, including the fields of Life Coaching, Hypnotherapy Business Coaching, Leadership, Nutritional, CBT, Personal Development and Holistic Therapy.

Course Syllabus

Module 1: Getting Started

  • Why Start an Internet Business
  • How to Make Money Online

Module 2: Practical Matters

  • Business Models of Online Business
  • Selling Products
  • Selling Advertising
  • Selling Memberships
  • Selling Access to Content
  • Pay Per View
  • Working With Affiliates
  • Sponsorship

Module 3: How to Find the Right Niche

  • Market Research
  • Social Networks
  • Modelling Success

Module 4: Setting Up Your Website

  • Hiring Development or Programming Assistance
  • Do It Yourself Websites

Module 5: Planning an Engaging Web Site

  • Your Business and Website Name
  • The Layout of Your Website
  • The Psychology of Buying

Module 6: Marketing Your Internet Business

  • Different Types of Online Advertising
  • Social Media Marketing
  • Email Marketing
  • Content Marketing
  • Link Building on Local Directories

Module 7: Selling and Taking Payments through Your Website

Module 8: Drop Shipping

  • How to Sell Products Without Ever Buying in Any Stock

Module 9: Setting Up an Online Business on eBay

  • Designing Your eBay Shop
  • e-bay shop types
  • Product Display
  • Using Promotions to Sell on Ebay

Setting up an Online Business on Etsy

Selling on Etsy - How to Get Creative Selling Unique Goods

Our courses include comprehensive support, should you require any assistance. You can contact our friendly course advisers by telephone or by email.

Contact Details

Continued Learning

All course delegates are welcome to attend our regular, ongoing learning and inspirational events. We also hold regular inspirational events in Manchester and London for all students studying any of our courses. The events are a great way to watch live demonstrations of different techniques, learn new skills, have a practice with other students and to meet your tutors. Once you've signed up for any of our courses you will receive details of our different monthly events via email. If you cannot attend our events you can watch a live streaming of the event on our tv channel.

All courses can be paid for using our secure online payment system or via paypal. 


If you would prefer to pay via bacs payment or via cheque please email us at or call us on 0800 955 6808 for more assistance.


All of the online course materials are emailed over to you as e-documents, if you would prefer a hard copy of the course materials to be posted out to you please select this when checking out.